These collaborations aim to enhance service quality and elevate the standard of luxury afforded to guests from diverse nationalities across the globe.
Concurrently, Saudi Airlines remains steadfast in supporting Saudi Vision 2030, thereby bolstering the Kingdom's stature as a premier global tourism hub, seamlessly connecting three continents. Furthermore, the airline actively engages in initiatives and programmes geared towards promoting sustainability within the aviation sector.
As part of the fruitful collaboration between Saudi Airlines and Riyadh Season, His Excellency, Advisor Turki bin Abdulmohsen bin Abdul Latif Al-Sheikh, Chairman of the Board of Directors of the General Entertainment Authority (GEA), has unveiled the commencement of construction for the new Boulevard Runway zone.
Situated within the Riyadh Calendar, this innovative zone promises visitors unparalleled and distinctive experiences aboard aircraft. Alongside the captivating aviation encounters, the zone will feature a diverse gaming area and an array of cuisine from specialised international restaurants.
The memorandum of understanding (MoU) laying the groundwork for establishing the novel Boulevard Runway zone was formally inked in Riyadh last January 2024. Signatories to this landmark agreement were His Excellency Eng. Faisal Bafarat, CEO of the General Entertainment Authority (GEA), and Mr. Khaled Tash, Head of Marketing for Saudi Airlines, in the presence of His Excellency Engineer Ibrahim bin Abdulrahman Al-Omar, Director General of Saudi Airlines.
In an unwavering commitment to advancing the Kingdom's tourism sector, Saudi Airlines has recently sealed yet another MoU with the Oil Park Development Company (OPDC), a subsidiary of the Public Investment Fund and the visionary developer behind the "THE RIG" project, the world's inaugural adventure tourism destination.
Signed in Riyadh in February 2024, the MoU represents a pivotal milestone in fostering collaboration between the two entities. It sets the stage for heightened cooperation across various domains, encompassing advancements in air transportation methodologies, such as integrating electric aircraft and helicopters. Moreover, the MoU underscores a shared commitment to carbon reduction initiatives, aligning closely with the sustainability objectives championed by both parties.
Captain Ibrahim bin Salman Koshy is the Saudi Airlines CEO, and Engineer Raed Naim Bakhrji, the CEO of OPDC, officially signed the MoU.
Captain Ibrahim Koshy stated, “As we aspire to be the catalyst for Saudi Vision 2030, Saudi Airlines is steadfast in aligning our objectives with the Kingdom's overarching strategy, which targets welcoming 150 million visitors to Saudi Arabia by 2030.” He further highlighted that the collaborative efforts between Saudi Airlines and its partners will play a pivotal role in advancing the goals of the travel and tourism sector. Koshy added, “We eagerly anticipate leveraging our collective expertise in partnership with our collaborators to foster innovation and sustainable development within this vital sector.”
Engineer Raed Bakhrji said, “The RIG destination draws inspiration from Saudi Vision 2030 and its ambitious initiatives to develop the tourism sector. Envisioned as one of the foremost adventure tourism destinations, it promises to deliver an unparalleled array of adventure experiences to visitors. Through our collaboration with Saudi Airlines, we anticipate elevating the quality and uniqueness of our offerings while also providing convenient and accessible travel options for visitors seeking to explore this distinctive tourist destination.”
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